Gathering qualified leads simplifies sales efforts, but determining which customers are really interested shouldn’t require a tarot card reader. Several years ago, we helped one of our long-time clients, Multipub, launch a webinar series for prospective users. Like many B2B companies, their products and services are complex, and their sales cycle is long. With webinars, […]

We collaborate with clients on blog posts throughout the year. Today, we’re sharing some recent favorites. The five data points that will help you grow your business. Strategies for improving public engagement within communities. Planning for changes at your museum.  A new mission and vision for Landworks Studio. How to integrate sustainable products into the […]

Affinis, a civil engineering firm, had held an Industry Summit in the past to glean area forecasting information, along with partners’ impressions of their firm. Last year, they decided to once again host the event, but with a different set of objectives. They still wanted to gather valuable information about what was ahead for the Kansas City […]