Author Archives: dotedit14

Defining Your Sales Process

Focusing on sales is a no-brainer, but for many business-to-business companies, defining a process can be a challenge. Often, approaches and steps evolve depending upon the client and type of project. Companies can often see it as limiting and arbitrary to create a plan, because each sale is so different. However, when you take the […]

Dotted Line, Elsewhere

We collaborate with clients on blog posts throughout the year. Today, we’re sharing some recent favorites. A client was named to the SSD board of directors How driverless cars are changing our roadways: Part I and Part II  Plan your next move with this tenant checklist Local experts weigh in on skilled labor shortage 10 easy […]

Unlocking New Leads with Webinars

Gathering qualified leads simplifies sales efforts, but determining which customers are really interested shouldn’t require a tarot card reader. Several years ago, we helped one of our long-time clients, Multipub, launch a webinar series for prospective users. Like many B2B companies, their products and services are complex, and their sales cycle is long. With webinars, […]